Detailansicht
The Software Industry
Economic Principles, Strategies, Perspectives
ISBN/EAN: 9783642315091
Umbreit-Nr.: 3704921
Sprache:
Englisch
Umfang: xii, 224 S.
Format in cm: 2 x 24.2 x 16.2
Einband:
gebundenes Buch
Erschienen am 12.09.2012
Auflage: 1/2013
- Zusatztext
- Whether ERP software, office applications, open-source products or online games: In terms of its economic characteristics, software differs fundamentally from industrial goods or services. Based on the economic principles and rules of the software industry, the book reveals strategies and business models to software vendors that comprise cooperation, distribution, pricing and production and industrialization strategies, as well as software as a service and platform concepts. Further aspects including the outsourcing behavior of software vendors and users; providing business software as open source software; selecting software; and the value chains in the software industry are also addressed. Based on a number of expert meetings, it contains numerous case studies and new empirical findings. Target audience of the book are professionals and executives from the software, consulting and IT branches as well as students and scholars of business administration, computer science, business and industrial engineering.
- Kurztext
- Based on the economic principles and rules of the software industry, this book reveals strategies and business models including cooperation, distribution, pricing and production. Coverage includes discussion of software as a service and platform concepts.