Detailansicht
Shoe Dog
eBook - A Memoir by the Creator of NIKE
ISBN/EAN: 9781471146732
Umbreit-Nr.: 5844784
Sprache:
Englisch
Umfang: 400 S.
Format in cm:
Einband:
Keine Angabe
Erschienen am 26.04.2016
Auflage: 1/2016
E-Book
Format: EPUB
DRM: Adobe DRM
- Zusatztext
- Der Pembrokeshire Coast National Park in Wales gehört wohl zu den schönsten und vielfältigsten Orten Großbritanniens. Vor allem die Küstenregion mit ihren unzähligen Felsformationen, wilden Stränden und kleinen Buchten zeigt so viele verschiedene Gesichter, dass man immer wiederkommen will, um ein paar neue zu entdecken.
- Kurztext
- A refreshingly honest reminder of what the path to business success really looks like ... Its an amazing tale Bill GatesThe best book I read last year wasShoe Dog, by Nikes Phil Knight. Phil is a very wise, intelligent and competitive fellow who is also a gifted storyteller Warren Buffett In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nikes annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business. He details the many risks and daunting setbacks that stood between him and his dream - along with his early triumphs. Above all, he recalls how his first band of partners and employees soon became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything. A memoir rich with insight, humour and hard-won wisdom, this book is also studded with lessons - about building something from scratch, overcoming adversity, and ultimately leaving your mark on the world.