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How to Do Business in Latin America
Open Doors, Make Deals, Tap Markets
ISBN/EAN: 9781430244851
Umbreit-Nr.: 4621391
Sprache:
Englisch
Umfang: 275 S.
Format in cm:
Einband:
kartoniertes Buch
Erschienen am 06.04.2014
Auflage: 1/2014
- Zusatztext
- How to Do Business in Latin America explains how to get projects off the ground in the many exciting and quickly changing markets of Latin America. Packed full of valuable strategic insights and information on how to set up shop and scale up in the region, How to Do Business in Latin America is for those serious about developing and expanding operations in Mexico and Central and South America. With a population approaching 600 million, rapid proliferation of the internet and mobile telephony, and improvements in social and physical infrastructure, the region has become a bountiful source of untapped, lower-cost talent and other resources-and a huge consumer market for products and services. Yet, with 20 different countries and 20 distinct markets to choose from, Latin America can be very difficult to navigate. In addition to language barriers, there are cultural, legal, regulatory, and technological issues nonnative businesspeople must manage effectively. How to Do Business in Latin America informs and guides you through the thickets that might otherwise entangle new entrants to the burgeoning markets south of the U.S. border. What's more, it'll help you develop a clear plan of action for establishing and growing business initiatives. In short, How to Do Business in Latin America provides a pathway to success. It: Explains why Latin America has become such a hotspot for foreign investment Delivers a structured approach to getting your project or investment off the ground Offers insights into working with government agencies, making contacts, and understanding the business culture Provides demographic, market, and cultural snapshots for each unique Latin American market Covers important issues like staying safe, hiring local employees and understanding the labor laws that apply to them, managing and repatriating currency, and more. Provides contact information for people and agencies that can help you find partners, make sales, or get new enterprises in motion
- Autorenportrait
- Based in New York City, Luke M. Bujarski is a leading expert on Latin American markets, particularly in the global services offshoring space. He is senior research analyst with Nearshore Americas (www.nearshoreamericas.com), a popular media and market analytics hub dedicated entirely to covering Latin America s rise in professional services outsourcing. His most recent reports take a hard-line look at Brazil s economic boom and what it means for IT, Latin America as a platform for knowledge-intensive services, and Mexico s university system as an enabler of IT innovation. In his travels to Latin America, Luke has interviewed top-level business and government officials, including two Central American Presidents, and he has spoken at numerous events and moderated speaker s panels on the topic of global business in Latin America. He speaks fluent Spanish, Polish, and has a good command of Portuguese. Previously, Luke was a consultant in strategic sourcing at Intersources in London, where he oversaw the successful completion of over 70 international sourcing initiatives for Diageo, the world s leading premium drinks company. This included projects in Latin America working with buyer and supplier networks reaching Brazil, Mexico, Colombia, and Chile. He has a bachelor s degree in Spanish Linguistics and International Affairs, and he holds a master s degree in Urban Planning from the University of Illinois at Urbana-Champaign, where he graduated with honors.