Detailansicht
The New Fundraisers
eBook - Who organises charitable giving in contemporary society?
ISBN/EAN: 9781447325031
Umbreit-Nr.: 2152468
Sprache:
Englisch
Umfang: 224 S.
Format in cm:
Einband:
Keine Angabe
Erschienen am 30.10.2017
Auflage: 1/2017
E-Book
Format: EPUB
DRM: Adobe DRM
- Zusatztext
- Charitable fundraising has become ever more urgent in a time of extensive public spending cuts. However, while the identity and motivation of those who donate comes under increasingly close scrutiny, little is known about the motivation and characteristics of the askers, despite almost every donation being solicited or prompted in some way. This is the first empirically-grounded and theorised account of the identity, characteristics and motivation of fundraisers in the UK. Based on original data collected during a 3-year study of over 1,200 fundraisers, the book argues that it is not possible to understand charitable giving without accounting for the role of fundraising.
- Kurztext
- This is the first empirically-grounded and theorised account of the identity, characteristics and motivation of fundraisers in the UK. Based on original data collected during a 3-year study of over 1,200 fundraisers, the book argues that it is not possible to understand charitable giving without accounting for the role of fundraising.